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STRATEGY

You’ve got a great idea for an app. We'll start by laying out all possibilities and then map a development strategy.

  • What functions are essential?

  • What should we optimize in your first release and what should wait for subsequent builds?

  • How should we position your app in the app stores and how can we gauge it’s potential for success ahead of time?

We’ll collaborate to answer these questions and create a coherent strategy that will focus your resources most effectively. 

ARCHITECTURE

Once we have a clear strategy, we'll move to experience design. 

  • How will you deliver robust functionality while requiring the least user effort to fulfill it?

  • How can you get real user feedback, even before building your app, so that you’re fully confident in your final design?

  • How can we create a content management system for your app so that you have maximum flexibility without requiring additional development costs?

 
 
 
 

design & Branding

We'll work with you to create a beautiful and effective brand strategy for your app, either starting with your existing branding or envisioning a whole new look.

Your designer will deliver designs for each of your app views to define and elevate your user experience.

From bright and cheerful, to clean and minimal, to rich and colorful, we'll find just the right fit for your product. 

DEVELOPMENT

We develop native iOS and native Android applications, as well as offer third-party, cross-platform development with Titanium or React Native.

After discussing your options, we'll find the best fit for your budget, your timeline, and your app's functionality.

We will walk you through the process of creating hosting accounts with iTunes and/or GooglePlay and help you create a high-conversion store listing.

 
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APP STORE OPTIMIZATION

App Store Optimization, or ASO, provides a series of proven strategies for achieving both high visibility and conversion. 

  • What keywords will you use to position your app for maximum visibility and traffic?

  • How will you maintain and consistently improve your app’s visibility?

  • Once you have high visibility, how will you optimize your listing to maximize conversion?

  • How will your strategy in iTunes differ from GooglePlay?